AMP Internet Marketing University
100% Web-based Training in Marketing
Take your business to the next level with AMP’s marketing training courses:
- Get up-to-date cutting edge information to help you run your small or independent business
- Train yourself or your staff with the industry’s leading online training in marketing
- Never be left without answers to your toughest marketing challenges with 24/7 access to industry leading experts
- No travel required. Learn from your desktop, iPad, iPod or other mobile device anytime
- Get all this and more, all for a fraction of the cost of a traditional University degree
Who Should Join?
The AMP University Marketing Training Program is designed for:
- Small or independent business professionals who need to boost their business and marketing skills and have access to real information by trusted advisors
- Professionals in traditional or new media marketing looking to advance theirs business and marketing skills
- Entrepreneurial individuals looking to build or enhance their own business through training in marketing and take advantage of the latest e-commerce opportunities
- Career changers looking for the next opportunity and an exciting and rewarding new career
- Anyone interested in gaining or improving their Search Engine Optimization, Web Analytics, Sales Conversion, Social Media Marketing, and Pay Per Click Advertising skills
Learn Anywhere, Any Time With Our Internet Marketing University
Progress through our online marketing training courses at a pace that suits your schedule. Start right away, study as much or as little as you have time for, and earn your Elite Level Certification in as little as six weeks.
Flexible Self-Paced Plans
This 100% web-based training in marketing lets you set your own schedule.
- Open enrollment means you can start your marketing training immediately.
- You set the pace. Most students credential in a discipline in six to twelve weeks.
- Enjoy anytime Q&A with faculty and other students in the forums.
- Cross-train beyond your major with access to marketing training materials in all six major industry disciplines.
- Attend live weekly inter-disciplinary marketing training webinars.
- No travel required. Learn from your desktop anytime.
- Pay less than the cost of a traditional university course or industry conference.
Why AMP’s Marketing Training Courses are Different
AMP’s marketing training courses are structured, but it’s not scheduled.
That means you still get the benefit of an organized curriculum, designed by educators, that guides you through your topic of choice… but you set the schedule. Busy week? Reduce your study time as needed. Got extra time? Power through the lesson modules and speed up your training cycle.
AMP’s marketing training courses are a smorgasbord, not a la carte.
You don’t pay per lesson, or module, or quiz. With a single membership you’ve got the keys to the campus. Study all the disciplines, take all the modules, rewatch whatever you like, chat in the forums, attend the webinars. No extra charge.
AMP’s marketing training courses are streaming, not static.
We don’t offer our lessons for download because we want you to have the most current, topical online marketing training material possible. So only the latest video lessons stream off our servers, and they’re constantly updated to reflect changes in the industry.
AMP’s marketing training courses provide an ongoing resource that is always available
Your $497 monthly membership maintains your access for as long as you need it. Start anytime, cancel anytime.
Internet Marketing University Training
Establish a great foundation for Internet marketing with our high level, cross-discipline approach for learning the basics. With comprehensive overview sections for our marketing training courses in SEO, Social Media, Online PR, Web Analytics, and Paid Search, you’ll have confidence when talking with contractors, vendors, or your own internal marketing group as you make intelligent and well-informed decisions about your Internet marketing strategies. Additionally, if you decide to move on to more in-depth studies, you’ll do so with the confidence of having a solid foundation in the fundamentals.
Click here for more information about AMP University’s Marketing Basics
From on-page fundamentals to site architecture to link building and more, AMP’s marketing training courses in SEO gives you the tools you’ll need to succeed in the challenging and far-reaching world of SEO.
Click here for more information about AMP University’s Search Engine Optimization
While Internet marketing has many facets, all of them intersect at one discipline — Web Analytics. Whether you study our marketing training courses in SEO, Social Media, or Paid Search, success in any of those fields hinges on a keen understanding of your web metrics.
Let our faculty simplify the complex world of Web Analytics. Learn why segmenting is an excellent strategy for gaining insights into your visitors, and discover different tools that will help you understand visitor behavior on your website. You’ll look at your search data much more effectively, identify all your “home pages”, understand “conversion behavior”, revisit the linking strategy for your core pages, and isolate emerging trends in your data.
Click here for more information about AMP University’s Web Analytics
Many people still don’t realize that getting users to click to your site is only half the battle. Getting them to purchase, to register, to fill out your form… these are the true goals, and are often overlooked.
Bryan Eisenberg and Avinash Kaushik provide a comprehensive overview of landing page optimization, and take you through some real-world examples of what works, what doesn’t, and what steps you can take to, as he says, “always be testing.” In our marketing training courses, we’ll be using both video training modules as well as Bryan Eisenberg’s book “Always Be Testing” to create a multi-pronged approach to the material.
Click here for more information about AMP University’s Sales Conversion
Social media marketing is not just about knowing how to use the tools, but also knowing exactly which tools to use in a given situation… and how to create an effective integrated marketing approach.
From social news to social networks to embedded video to blogging, social media authorities Jennifer Evans Cario, Greg Jarboe and Matt Bailey define some distinct markets and offers suggestions for how you can use social media in your marketing strategy.
Click here for more information about AMP University’s Social Media Marketing
From keyword research to ad copy to formula-based bidding strategies, PPC remains one of the more complex disciplines in Internet marketing. With your competition getting smarter every day, it’s critical to have not only a strong foundation in PPC principles, but advanced understanding in PPC economics and customer psychology.
Click here for more information about AMP University’s Pay Per Click Advertising
Avinash Kaushik is the author of “Web Analytics 2.0” (Sybex 2009) and “Web Analytics: An Hour A Day” (Wiley 2007), author of the highly rated blog on Web Analytics called Occam’s Razor, Analytics Evangelist at Google.
Bryan is a sought-after speaker, consultant, and coach who is recognized worldwide as a leading expert on online marketing, conversion and marketing analytics. He has co-authored multiple best-selling books on persuasion techniques and customer behavior, including Call To Action, Always Be Testing, and Waiting For Your Cat To Bark.
Brad is the author of the well-respected book “Advanced Google Adwords”, and founder of CertifiedKnowledge.org, an online source where the Paid Search community comes together for training, tools, and advice. Brad frequently writes columns for Search Engine Land, co-moderates the AdWords forum on Webmaster World, and has spoken at more than 35 conferences.
Mary Kingsley Huffman
Mary Kingsley Huffman is a founding Partner and Executive Vice President at Ionic Media, a “thought-leading, multi-channel media optimization agency.” She speaks regularly on the topics of landing page development and testing, B2B marketing and conversion improvement and is the former Director of Marketing at Overture.
Greg Jarboe & Jamie O’Donnell
Regarded as the pioneers and leading authorities on online publicity, Greg and Jamie of SEO-PR continue to blaze new trails in online PR strategy. Greg is the acclaimed author of “YouTube and Video Marketing: An Hour a Day” (Wiley, 2009).
Matt Bailey of SiteLogic knows the ins and outs of the the most important internet marketing fundamentals. Truly a Renaissance man, Matt is an internationally recognized authority on search engine marketing, website analytics, usability, and accessibility and matching a social media strategy to your larger business and marketing goals.
Jennifer Evans Cario
As a social media strategist and President of SugarSpun Marketing, Jennifer Evans Cario (formerly Laycock) has made a career out of finding unique and creative ways to connect with consumers. She has served as Editor in Chief of Search Engine Guide, and is the author of “The Small Business Guide to Search Engine Marketing” and the “Zero Dollars, a Little Bit of Talent and 30 Days” series.
Author of popular SEO blog StuntDubl.com and frequent conference speaker, Todd has an uncanny ability to come up with new angles on the complex realm of SEO, link building, link baiting and search engine marketing. With Todd, you learn the basics, and a whole lot more.
Get Started Today with AMP’s Marketing Training Courses!
Start learning right away with AMP’s training in marketing.
There’s no risk. No strings attached. You get our Absolute Guarantee…. that’s a seven day money back guarantee to try everything. You can’t afford not to get started today. Try our AMP training in marketing right now and explore all our marketing training courses, risk free. You have nothing to lose and everything to gain with the AMP Internet Marketing University, so get started today!